How do you measure success on a daily basis? How do you know you are winning in the moment? That the things you are doing right now will get you where you want to be in the future?

Most people I know, even the most successful ones, cannot answer this question succinctly. Often they respond with, “that’s a good question!"

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  • The John Maxwell Team Executive Director
  • John Maxwell Team Certified Member
  • as seen in Forbes

“Helps us make steady, sustainable change”


I have had coaches for 15 years.  Bob is the first who philosophically believes what I believe and because of that we have been able to look at the big picture the same way.  We chose a long-term approach with Bob and he continues to help us make steady, sustainable change. He meets monthly with my business partner and I to aid in our communication.  We are "great complimentary business partners" but having us in the same room for 90 minutes focusing on the business with Bob has turned out to be one of the best things we could’ve done... and will continue to do for our practice.

- Nancy Knous, President, Benchmark Wealth Management

Bob Willumsen
2018-07-30T11:11:46+00:00

- Nancy Knouse, CEO, Benchmark Wealth Management 

I have had coaches for 15 years.  Bob is the first who philosophically believes what I believe and because of that we have been able to look at the big picture the same way.  We chose a long-term approach with Bob and he continues to help us make steady, sustainable change. He meets monthly with my business partner and I to aid in our communication.  We are "great complimentary business partners" but having us in the same room for 90 minutes focusing on the business with Bob has turned out to be one of the best things we could’ve done... and will continue to do for our practice. - Nancy Knous, President, Benchmark Wealth Management

“Helped me thoroughly evaluate important issues and decisions from all sides”

After 25 years as an SVP or above, including the past fifteen as a President and/or CEO, for the first time in my career, I decided that I would gain value from an executive coach. What I wanted was someone who would listen well, ask good questions and help me weigh through important decisions. Bob Willumsen was the perfect choice. Bob is an exceptionally good listener and incredibly gifted at framing questions that zero in on the core issues. In his role as coach, Bob hasn't directed my decision making, instead he helped me to thoroughly evaluate important issues and decisions from all sides. Bob is one of the most insightful people I know and I can recommend him without reservation.

- David Alexander, CEO, Trugreen
Bob Willumsen
2018-04-26T00:31:19+00:00

Satisfied Customer

After 25 years as an SVP or above, including the past fifteen as a President and/or CEO, for the first time in my career, I decided that I would gain value from an executive coach. What I wanted was someone who would listen well, ask good questions and help me weigh through important decisions. Bob Willumsen was the perfect choice. Bob is an exceptionally good listener and incredibly gifted at framing questions that zero in on the core issues. In his role as coach, Bob hasn't directed my decision making, instead he helped me to thoroughly evaluate important issues and decisions from all sides. Bob is one of the most insightful people I know and I can recommend him without reservation. - David Alexander, CEO, Trugreen

“None have been as effective for me as Bob’s tailored approach”

It is a pleasure to personally recommend Bob’s leadership training and executive coaching program. I have known Bob and his wife Christie for several years and have admired his integrity and thoughtfulness. I thoroughly enjoyed spending time with Bob discussing leadership, team building and time management skills. Bob has a unique skill set derived from his experience in for-profit healthcare administration, pastoral ministry and non-profit leadership. This combination of business acumen and coaching expertise has gifted Bob in many ways. I have participated in other leadership programs over the years that have been beneficial, but none have been as effective for me as Bob’s tailored approach to one-on-one coaching. His insightful feedback and guidance have definitely helped me in both my professional and personal life

Mark, Partner, Dixon Hughes Goodman
Bob Willumsen
2018-06-29T21:44:05+00:00
It is a pleasure to personally recommend Bob’s leadership training and executive coaching program. I have known Bob and his wife Christie for several years and have admired his integrity and thoughtfulness. I thoroughly enjoyed spending time with Bob discussing leadership, team building and time management skills. Bob has a unique skill set derived from his experience in for-profit healthcare administration, pastoral ministry and non-profit leadership. This combination of business acumen and coaching expertise has gifted Bob in many ways. I have participated in other leadership programs over the years that have been beneficial, but none have been as effective for me as Bob’s tailored approach to one-on-one coaching. His insightful feedback and guidance have definitely helped me in both my professional and personal life Mark, Partner, Dixon Hughes Goodman

“Helped me be clear and consistent”

I had a clear vision of where I wanted to go with my business, but I needed some help to identify the steps to make it a reality. I needed a thought partner and that is where Bob came in. He has helped me not only take tremendous strides forward in executing on my vision, but has also challenged me to grow in all areas of my leadership. I feel like I have a greater understanding of how to take the ideas in my head and put them into action. Bob has helped me be clear and consistent in my message with my team rather than trying something new every month. I am confident that I have grown my leadership to a whole new level with my partnership with Bob.

-Scott Swindler, Chick-Fil-A
Bob Willumsen
2018-06-29T21:43:07+00:00
I had a clear vision of where I wanted to go with my business, but I needed some help to identify the steps to make it a reality. I needed a thought partner and that is where Bob came in. He has helped me not only take tremendous strides forward in executing on my vision, but has also challenged me to grow in all areas of my leadership. I feel like I have a greater understanding of how to take the ideas in my head and put them into action. Bob has helped me be clear and consistent in my message with my team rather than trying something new every month. I am confident that I have grown my leadership to a whole new level with my partnership with Bob. -Scott Swindler, Chick-Fil-A

“Needed someone to ask the right questions”

As you lead a growing organization, you soon realize that you must be growing yourself. Growing is difficult if you aren’t sure where and how to grow. While wrestling with some growth questions, I realized I needed someone to ask me the right questions. Bob has a way of pointing you gently in the right direction. He asks very specific questions that force you to go inside of yourself and have real dialog on growing as a leader. Consider talking with Bob if you lack clarity in any area of leadership.

-Elian Levatino, Partner, Benchmark Wealth Management
Bob Willumsen
2018-06-29T21:45:40+00:00
As you lead a growing organization, you soon realize that you must be growing yourself. Growing is difficult if you aren’t sure where and how to grow. While wrestling with some growth questions, I realized I needed someone to ask me the right questions. Bob has a way of pointing you gently in the right direction. He asks very specific questions that force you to go inside of yourself and have real dialog on growing as a leader. Consider talking with Bob if you lack clarity in any area of leadership. -Elian Levatino, Partner, Benchmark Wealth Management

“Genuinely cares about people”

I've known Bob for just over a year, and in that time it has become abundantly clear that he possesses the key ingredient in having the ability to lead, and to teach leadership... That ingredient is that he genuinely cares about people. Not just people in general, but he cares about the individual. In my opinion, you cannot lead effectively unless the people you are attempting to lead, or teach for that matter, know in their heart that you care about them and their well being. You cannot fake your way through this either. I have found Bob to be a deeply caring individual as he is interested in hearing your story, interested in what makes you unique and interested in helping you become a better leader. Bob has become a good friend and confidant.

-Tony Dudek, Vice President, Autozone
Bob Willumsen
2018-06-29T21:48:33+00:00
I've known Bob for just over a year, and in that time it has become abundantly clear that he possesses the key ingredient in having the ability to lead, and to teach leadership... That ingredient is that he genuinely cares about people. Not just people in general, but he cares about the individual. In my opinion, you cannot lead effectively unless the people you are attempting to lead, or teach for that matter, know in their heart that you care about them and their well being. You cannot fake your way through this either. I have found Bob to be a deeply caring individual as he is interested in hearing your story, interested in what makes you unique and interested in helping you become a better leader. Bob has become a good friend and confidant. -Tony Dudek, Vice President, Autozone

“Acted as a conduit between where I was and what I could become”

Bob Willumsen came highly recommend as an executive coach and acted as a conduit between where I was and what I could become. Though I did not realize the need, Bob came at a time that I needed him the most. His coaching, counseling, accountability (required transparency and trust), and friendship helped shape and give clarity to my “3 Fs” (Faith, Family, & FedEx). He provided tangible and practical tools to guide my thoughts, decisions, transitions and purpose. Many of these tools have been shared and positively impacted my family, friends and FedEx colleagues. Today I can honestly say that Bob has become a trusted friend and confidant!

-Don Kwasigroh, Vice President, FedEx
Bob Willumsen
2018-06-29T21:40:29+00:00
Bob Willumsen came highly recommend as an executive coach and acted as a conduit between where I was and what I could become. Though I did not realize the need, Bob came at a time that I needed him the most. His coaching, counseling, accountability (required transparency and trust), and friendship helped shape and give clarity to my “3 Fs” (Faith, Family, & FedEx). He provided tangible and practical tools to guide my thoughts, decisions, transitions and purpose. Many of these tools have been shared and positively impacted my family, friends and FedEx colleagues. Today I can honestly say that Bob has become a trusted friend and confidant! -Don Kwasigroh, Vice President, FedEx

If your goal is success, this presents a problem in one of three ways:

1) You know your target (goal) but are unintentionally mis-aiming your effort.

A rocket headed to the moon that is one degree off will miss the moon by 4,169 miles (nearly twice the diameter of the moon).

2) You are aiming at nothing.

"If you aim at nothing you’ll hit it every time" - Zig Zigler. And that is also what you will end up with. 

3) You are aimed at the wrong thing.

There is nothing worse than climbing a ladder and learning that it's leaning against the wrong wall - John C. Maxwell. 

Which one are you most susceptible to? Why?

Nothing is so difficult as not deceiving oneself - Ludwig Wittgenstein

When we are aimed at the wrong thing, mis-aimed at the right thing or aimed at nothing in particular- in any area of our leadership or life, we will eventually experience frustration, anxiety or regret. 

In my executive coaching practice I regularly help leaders address these important issues.

Now, in my free resource, Success On Purpose, I have shared a three step exercise to help you gain the clarity you need to achieve the results you desire - in every area of your life. 

You will have the opportunity to re-clarify your priorities, identify barriers keeping you from greater success and focus your time and energy more effectively.